Manage -> Message who

Man used to be identified as the tool-using species, adept at manipulating his physical environment to manufacture useful things. However, and the realization that other creatures also use tools likely had nothing to do with it, a whole culture has gradually evolved to transition from manipulating matter to massaging people, rendering them compliant, and finally to relying on messaging to “get the job done.” Messaging, of course, appeals to individuals whose manual dexterity is missing.