Concrete thinkers do not use adjectives and adverbs as modifiers of the associated word. Rather, the adjunct is considered to be equal to and in opposition to the noun or verb. Thus, for example, “affordable housing” does nor mean what it seems to say. Rather, if affordability is a concern, then housing is out of the question and vice versa. In a sense, the parts of a compound phrase, when employed by a concrete thinker, cancel each other out. So, there is much ado about nothing, which is how they like it.
Of course, being a contrarian, I could argue that this perception is perfectly applicable to the phrase “happy birthday.”